The 'Sana'a' platform, the UAE platform supporting national industries and products in the United Arab Emirates and headquartered in Abu Dhabi, continues to strengthen its international presence to support and market Emirati products, promote the capabilities of the UAE industrial sector, and attract quality industrial investments to the UAE.
Mohsen Al Ameri, the platform's representative in Africa, participated in a series of economic events and meetings. The tour covered Kenya and Tanzania, and included participation in the Namibian–Kenyan Business Forum in Nairobi and the Kenyan Diaspora Investment Conference in Dar es Salaam, as well as bilateral meetings with senior economic officials in the region.
Al Ameri participated in the Namibian–Kenyan Business Forum held in the Kenyan capital Nairobi, at the invitation of the Honorary Consul of Namibia in Kenya, Saeed Mwangi Ali, and in the presence of the Vice President of Namibia, H.E. Lucia Witbooi.
During the forum, Al Ameri outlined the objectives of the 'Sana'a' platform and its role in supporting the UAE industrial sector, shedding light on the quality and competitiveness of Emirati products in international markets.
Al Ameri also participated in the Kenyan Diaspora Investment Conference held in Dar es Salaam, Tanzania, at the official invitation of the Kenyan High Commissioner to Tanzania. Discussions addressed opportunities to enhance investment flows and develop trade exchange, as well as the possibility of organising an investment and industrial exhibition in Arusha, the seat of the East Africa Community, with the aim of consolidating regional economic cooperation.
Al Ameri held a meeting with Ahmed Farah, Executive Director of the East Africa Business Council, during which they discussed ways to consolidate the partnership between the two parties, facilitate access for Emirati products to regional markets through the council's network of member institutions and companies, and explore opportunities in the industrial, logistics, and supply chain sectors.